When you ask yourself what you're looking for in a management company, chances are these are some of your questions:
- Do they consistently turn a profit in their hotels?
- Do they own properties themselves?
- Do they know the market in my area?
- Are they good at marketing, positioning, and branding?
- Are they good communicators?
- Are financial reports easy to understand and informative?
- Are they up on the latest developments in the industry?
- Are they small enough to really care?
- Are they big enough to have expertise I'm looking for?
With Creative Hotel Associates you won't be surprised to know that the answer to all of these questions are YES. In fact they perfectly describe the strengths of CHA.
- CHA owns and manages 14 hotels in four distinct geographical areas of the country - Florida, New England, Colorado, and the Southwest. It is in these areas they are prepared to take management contracts to ensure they have management oversight in place and local market knowledge.
- They deal with practically all the major franchise companies and have changed flags on several of their own properties on acquisition with beneficial results.
- The principles of the company, Bob Hazard and Jerry Petitt, built first Best Western, then Choice Hotels into major hotel powerhouses - they know the industry and its leaders.
- With a comparatively small group of hotels, CHA's management team ensures each property receives the time and attention it needs to succeed.
- The company places particular emphasis on the accounting function supplying timely, comprehensive and easy-to-read financial reports to owners.
- Operations oversite by Ken Sanders, Regional Vice President of Operations for the East and Cindy Marks, Regional Vice President of Operations for the West.
- Management contracts being spear headed by Tony Rothwell who has over 30 years hotel industry experience on both sides of the Atlantic.
The most important decisions we make in life are the partners we choose